An exciting new look for an ambitious global brand.
What do you do when the green colour scheme of your betting company is shared with some of your competitors? You inject some distinctive, fresh, eye-catching graphics to gain stand out and individuality. This is exactly what we did with Unibet and rolled it out internationally, carefully considering any market-specific relevance.
Market-specific TVCs.
I’ve been involved in lots of pan-European advertising. For Unibet in particular, this involved liasing with local agencies to deliver strong creative that’s locally relevant. Here are just two TVC examples …
60’ trust ad for the Belgium market, based on their number 1 status
Launch ad for Unibet’s ‘Bet Builder’ to the Romanian market
A boost for Bet Builder.
With the Euros 2024 coming up, I was tasked with pushing a cool new function for Bet Builder. ‘Multi-match Combo’ makes a bet selection quick and easy for anyone, and promoting this ahead of the Euros gave Bet Builder a real boost.
Giving poker a powerful push.
Unibet’s poker games, although first class, are very understated. So I was tasked with injecting some kudos to the sector, with an impactful social video.
Casino social templates for Snapchat and Facebook.
With a fast turn around of new release casino games, I devised a template that was easy for game assets to be swapped out. Social media best practises were considered to produced quick, eye-catching content.
Sportsbook social templates for Snapchat and Facebook.
A distinctive and hard-hitting template was devised for a range of sports to promote tournaments, individual games and new betting features. Social media best practises were considered to produced quick, eye-catching content.
